It doesn’t matter whether you’re a start-up organization or you’ve been operating for years, your skills when it comes to writing are just as important as they’ve always been.
You’d be surprised how often you communicate through writing (in nearly everything that we do), and you’d be even more shocked when you consider how many bad habits you’ve fallen into over the years.
To refresh your writing knowledge, here are eight key ways you can improve your business writing skills today!
Forget the past
Don’t worry about anything you’ve been told in the past about writing, whether it’s poor feedback from something that you’ve written or a negative experience that you’ve had due to poorly written content. It’s easy to beat yourself up about something and to overthink it but writing is all about confidence, and this level of confidence will show in everything that you write.
Think of today as a new beginning where you’ll be making opportunities for yourself every step of the way with your newfound knowledge.
Write for your reader
The first thing you’ll need to define when you’re writing anything is who you’re writing for. Are you writing an email to a business partner? Maybe you’re writing an invoice to another business? Perhaps you’re writing an apology letter to a disgruntled customer?
All of these forms of writing will have their own language, styles and formats but you won’t be able to know what these are without being able to define who your reader is.
Be concise and precise
It’s important that you write with complete precision when writing on behalf of your business. This means keeping things short, sweet and direct to the point. There’s no point writing 1,000 words on something that could have been summed up in 100. The more you write, the quicker you’ll start to lose your reader’s interest.
Robert Lindsley, a business writer for Academized, continues;
“The majority of people these days will be swamped with things to do. There are hardly enough hours in the day as it is. This means people tend to skim read content which is why it’s important to keep it short and factual.”
Cut out the lingo
If you’re in a particular industry, there may be several words or phrases that are commonly around your workplace in with your niche.
However, not everybody will know these words, or it could mean something different so avoid using specific terminology to eliminate this risk of miscommunication. Keep things simple and easy to understand.
Imagine you were a customer and received a quote for a product or service that was much cheaper than you were expecting. Result! However, when you went to pay this fee, you found out that it was a typo made on the company’s behalf. You’d be devastated, to say the least.
Unfortunately, if this was to happen the other way around by quoting too high, you could miss out on a sale. This is just one of many scenarios where you could have avoided any problems by simply fact-checking your writing. This is why it’s essential to fact check in all areas of communication.
Optimize your workstream using tools
Writing is a skill that you have to hone over many years. To make life easier and more effective in the present day, here is a list of tools you can use while writing;
State of Writing – Log on to this free online tool for all the writing guidance you need, whether it’s spelling, grammar or punctuation.
Boom Essays – Join this writing community for up to date guidelines all on things writing. According to the Huffington Post, these academic writing tools are becoming extremely popular with businesses around the world.
Cite It In – When adding references, citations or quotes to your work, use this online tool to do so professionally.
UKWritings – Use this online resource for the most up-to-date grammar rules and guidelines.
Via Writing – Use this website to improve your grammar skills in all areas.
Adhere to feedback
If one of your colleagues give you feedback, it’s normally a bad experience. However, why not ask a member of your team to help you out? A fresh pair of eyes can always help with tasks such as spotting mistakes and errors so you can ensure that your writing is perfect.
They’ll also be able to point out whether the tone of voice and language that you’ve used is right for your reader.
Edit and proofread to perfection
When you’ve completed your work, and you’ve read it through a couple of times to make sure that it makes sense, it’s then important to go through your work again to make sure that it’s completely free from errors.
Because you’re writing on behalf of a business, any errors that you make will surely damage the credibility and reputation of you and your business, and it’s not worth the risk.
What are your top tips for improving your business writing?
Let us know if you have any advice for improving your business writing in the comments below or by connecting with GetApp on Twitter.
If you’re looking to improve the way you communicate as a business, you may also want to invest in collaboration software.
About the author
Mary Walton is an editor at Essayroo, Australian writing service. Also, she is a blogger at Simple Grad, educational blog for students. Mary helps people improve business writing by creating online courses and providing tutoring at Write My Essay service.