Has your BI adoption stalled or been slower than expected? Join the club. According to Gartner, 91 percent of organizations have not yet reached a “transformative level” for maturity in data analytics. In short, nobody’s using business intelligence software to its fullest potential despite it being one of the heaviest places of investment right now.
The picture is worse for small and midsize businesses (SMBs). Sixty-five percent of SMBs don’t use BI and dashboards to analyze business data, relying instead on spreadsheets, according to research by Software Advice. This puts SMBs firmly in Level 1: “Unaware”—the lowest possible position on Gartner’s BI maturity model (Figure 1).
So who is to blame for small businesses remaining in the stone age when it comes to BI adoption?
Lay down your iPhones, Fitbits, and Google powered gadgets. It’s time to turn yourself on airplane mode. Today, we are going to live a day without data—or die trying.
I first heard about a “day without data” in this BBC feature. Back in 2014, writer, Rory Cellan-Jones, investigated how feasible it would be to live a day without creating a data trail.
The rules for his technology fast were simple:
- Hand over your phone
- Don’t access the internet
- Don’t interact with any machine, service, or entity that can share your personal data
If the internet were a country, it would be the most cosmopolitan place on the planet. From the language to regional variations in UX, going online is a bit different depending on where you find yourself on a map. And yet, one devilish error code is always the same: 404 page not found.
The “404 page not found” error is one of the most common errors encountered on the World Wide Web. It means the page you requested wasn’t able to be retrieved, because it moved, the URL was mistyped, the link is broken, or, most commonly, the site is down. For example, catch us on a bad day and here’s what you would find:
It takes only half an hour and little effort to start utilizing Jira. Before we get started, it’s important to remember that a lot can happen in 30 minutes: A spider can spin an elaborate web, a surgeon can perform an appendectomy, or a conductor can bring Mozart’s Symphony No. 40 to a dramatic crescendo.
Using Jira isn’t rocket science (or web-spinning or surgery), so imagine what you can get done in 30 minutes or less. We’ve put this Jira user guide together to make those 30 minutes even more efficient.
I know your customers. I know how many minutes they stay glued to your website. I know the reasons they drop off. I know what makes your business great and I can tell you how to improve it. You’ll find me in every marketing war room, IT huddle, and sales meeting. And I can share my knowledge with you—for a price.
What am I?
If you guessed, insight, then you’re right! Specifically, insight gathered by Business Intelligence (BI). How much are you willing to pay for insight? You may wonder if BI software is a necessary cost of entry to leverage your big data for data analytics or whether you can get by using Excel spreadsheets.