[NEW RESEARCH – GetData] – Managing business mail is draining our time, say small businesses

[NEW RESEARCH – GetData] – Managing business mail is draining our time, say small businesses

Businesses are wasting valuable time each month in the time-consuming process of managing their mail, according to new GetApp research.

Almost one fifth of small businesses spend up-to or more than 10 hours depositing checks, scanning, and distributing mail to recipients. Two-thirds of businesses (70.8%) are spending more than one hour per month on these mail management tasks.

However, almost a third of businesses have got the process of managing their mail down to less than an hour per month.

A quarter of small businesses polled in this survey only need to dedicate between one and two hours to this each month.

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[NEW RESEARCH – GetData] – “We hate filling in forms,” say small businesses

[NEW RESEARCH – GetData] – “We hate filling in forms,” say small businesses

When it comes to annoying routine work tasks, filling in forms are by far the most hated, according to new GetApp research.

Almost one third of small and mid-sized business owners feel that automating the process of filling in forms would make their lives easier. The second most wanted solution for automation was sending expense reports (17.8%).

On the flip side, booking meeting rooms (6.6%) and tracking sick days (6.4%) are the least likely offenders when it comes to a need for automation.

Other automated tasks on the wish list include automated maintenance alerts (13.8%) and automated mobile reports (12.7%).

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[NEW RESEARCH – GetData] – Healthy employee communication is a lifesaver for the medical industry, says new research

[NEW RESEARCH – GetData] – Healthy employee communication is a lifesaver for the medical industry, says new research

Employee communication and engagement is more important in the healthcare sector than any other industry, according to small business owners. An overwhelming majority of small businesses believe healthcare to be the sector where employee communication is most crucial, according to new GetApp research.

Almost half of small business owners polled believe healthcare is the industry where effective employee communication is most critical, ranking above education (17%) and hospitality (16%). On the other hand internal communication and engagement within retail (13%) and financial (6%) sectors are not deemed to be as vital.

It’s clear that from a small business owner’s point of view, employee communication in public services, such as healthcare and education, seems to be more important than in the private sector.

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[NEW RESEARCH – GetData] – Sales reps spend hours calling and emailing leads, say small businesses

[NEW RESEARCH – GetData] – Sales reps spend hours calling and emailing leads, say small businesses

Most small businesses say their sales reps are spending more than 20 hours per month calling and emailing leads, according to new GetApp Research.

According to the survey of US small business owners, 60% of those companies that have an active sales rep spend at least 20 hours per month, per rep, selling over the phone or via email. 26% of these companies have reps that spend more than 60 hours per month calling and emailing, while 10% say their sales reps are phoning/emailing leads for more than 100 hours per month.

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[NEW RESEARCH – GetData] – Marketing automation software must integrate with our analytics apps, say small businesses

[NEW RESEARCH – GetData] – Marketing automation software must integrate with our analytics apps, say small businesses

More than two thirds of small business say that analytics apps are the number one integration they look for in marketing automation software.

When asked which type of application they would most like to see integrated with their marketing automation software, 66.9% of small business owners said their top choice would be analytics apps, such as Google Analytics, according to new GetApp research.

The second most important integration, according to the survey, was email marketing software (e.g. MailChimp) with 30.5% of respondents voting it their must-have marketing automation integration, while CRM software (e.g. Salesforce) was the third most called-for integration, with 30.1% voting this their top priority.

Lead scoring apps, such as Infer, were the least popular integration, with less than 10% of business owners saying this was their top integration consideration for marketing automation software.

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