10 tips to promote your eCommerce store

10 tips to promote your eCommerce store

You’ve built a beautiful eCommerce store to sell your awesome products. Phew, hard part over you think, now all I have to do is sit back and watch the sales roll in. But nobody is visiting your site. And when they do get there, they leave without buying anything.

The old adage of build it and they will come doesn’t apply to eCommerce stores, as it takes a lot of work to make them a success. Building your online store is just the first step of many. Here at GetApp we’ve put together 10 tips to help you promote your eCommerce store to get those visitors through your (virtual) doors and racing to the checkout.

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Windows 10 is great for cloud apps, but don’t upgrade yet

Windows 10 is great for cloud apps, but don’t upgrade yet

Finally no more Windows 8, you cry; let’s download Windows 10 asap, you say to your staff. It can’t be any worse than what we had. The thought of apps working the same across any device, security advancements, and the ability to get updates in the same way as your other cloud apps all seem pretty attractive. While this may be true, there are almost always teething problems with any new operating system. And one issue you need to consider how your business apps will run in Windows 10.

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Turn that frown upside down: how to handle negative user reviews

Turn that frown upside down: how to handle negative user reviews

If you run a business these days, you better be prepared to get slapped around a bit. We live in a world where customers are almost twice as likely to bitch about your company online than they are to thank you for a job well done.

According to recent independent GetData research, more than 35% of internet users profess that their main motive for leaving a review of a company or product is to either warn others of bad experiences, or to publicly complain to speed up a response from a business. Compare this to the 16 percent who say they prefer to use reviews to thank a business they’ve had a good experience with, and it’s clear that you need to be both thick skinned and a good firefighter in this digital age.

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