What is adaptive selling and how can it save the sales industry

What is adaptive selling and how can it save the sales industry

The sales process —and the way people sell— is broken. That was one of the most startling and revealing comments from our discussion with sales experts on the top sales trends for 2018.

As Daniel Barnett, CEO and founder of WORKetc, put it: “Customers are just fatigued by the constant interruptions, endless contact requests, unwelcome emails, random phone calls, polite demands for fifteen minute chats and those annoying cutesy automated follow-ups.”

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