Artificial intelligence, chatbots, and the future of marketing

Artificial intelligence, chatbots, and the future of marketing

“I was chatting with this robot BradTron yesterday, and it told me the funniest joke…” There’s a turn of phrase you’re probably not used to hearing. The robot part isn’t surprising– Roombas have been keeping our home’s tidy since 2002–  but a robot being funny? With advancements in artificial intelligence, chatbots, and other AI taking heed in the business world, this turn of phrase may soon become a staple among online consumers. (more…)

5 successful social media campaigns from 2016

5 successful social media campaigns from 2016

2016 was a big year for social media. Vine got the axe. Instagram launched its “Stories” feature. Facebook Live saw a huge surge in popularity. Twitter became the president elect’s preferred method of communication. As usual, businesses have been quick to jump on the latest social trends in the hopes of finding the next big win for their marketing strategy, and 2016 wasn’t short on success stories. (more…)

The year in SaaS: Top new business apps and software trends 2016

The year in SaaS: Top new business apps and software trends 2016

2016 was a tumultuous year in terms of world events, with the effect of Brexit and Donald Trump’s victory reaching as far as the cloud computing world. Away from the chaos, there were some fascinating new innovations and major fails in the technology world. Samsung made phones that set on fire (not on purpose), Yahoo was hacked in a big way, Twitter pulled the plug on Vine, Tesla took a major step towards driverless cars, and Facebook continued its world domination, but was called to task over its news algorithms with its “fake news”.

The SaaS software industry also saw a year filled with new product releases, major software updates, and significant acquisitions. Here we run down the top new cloud software trends 2016 has thrown up:

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