When it comes to choosing an HR application, its feature set is the most important factor to take into account, according to GetData research.

38% of SMBs polled said that features were the most important consideration when choosing a HR software. Security is clearly important too, as almost 30% respondents said this was their prime consideration when they decide which HR app to buy.

On the other hand, only a small minority of respondents cited the availability of a mobile app to have remote access as the key reason for choosing an app. However, still many choices are based on application integration and favorable reviews.

Key research findings:

  • 38.6% of consumers prefer to focus on the features available with an HR software when deciding which application to choose
  • Data security is the second most important thing taken into consideration, being the top priority for 29.6% of people
  • Only 14.4% of respondents pay most attention to reviews and reputation when selecting HR software

Details of the research:

Answers to the question: “What’s the most important consideration when choosing an HR software?”

#1. Features (scheduling, payroll, etc.) – 38.6%

#2. Security of my employees’ data – 29.6%

#3. Good reviews and good reputation – 14.4%

#4. Integrates with other application – 10.2%

#5. A mobile app to have remote access – 3.8%


Demographics: Over 500 US-based respondents from a panel of SMBs (small and medium-sized businesses). Respondents are aged between 25 and 54 and have an average inferred annual income of $24k – $150k.

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