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[NEW RESEARCH – GetData] – What’s the best way to capture your employees’ attention?

Communication tools rule the workplace – and email is by far the best way to capture an employee’s attention, according to new GetData research.

Company-wide emails catch the attention of more than a half of employees, according to the research. On the other hand,  one quarter of respondents prefer digital display screens, according to SMBs. Company-wide tweets are the least effective format for for grabbing employee’s attention – only chosen by 2% of people surveyed.

Key research findings:

Details of the research:

Answers to the question: “What communication tools in your workplace catch your attention most?”

#1. Company-wide emails (57.9%)

#2. Digital display screens (24.7%)

#3. Lobby poster board (6%)

#4. Hallway banners (5.8%)

#5. Mass memos (4%)

#6. Company-wide tweets (1.8%)

Demographics: Over 500 US-based respondents from a panel of SMBs (small and medium-sized businesses). Respondents are aged between 25 and 54 and have an average inferred annual income of $24k – $150k. This research was devised in collaboration with Mvix.

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Categories: Independent SaaS and SMB industry research
Tags: attentioncommunication toolscompany emailsdigital screenshomelobby poster board
Valeria Rotterova :